Toronto and the GTA are home to over 86,700 businesses, meaning you’ve got your work cut out trying to stand out in the market. One way to do just that is with standout channel letters. They are a popular, premium sign installed everywhere, from St. Lawrence Market to upscale shopping locales.
Considering illuminated channel letters for your business? Here are 8 design and lighting ideas you should look at.
1. Class Illuminated Channel Letter
It’s a tried-and-true option that never goes out of style. The design is simple, elegant, and effective. The letters are typically made of aluminum or acrylic and can be illuminated with LED lights.
2. Halo-Lit Custom Channel Letters
This one is a unique and eye-catching option that provides a subtle yet striking effect. Like the classic sign, it’s illuminated from the front. The twist comes with its rear illumination, which creates a halo effect around each letter. The result is a sign that is both elegant and attention-grabbing. Halo-lit signs are often used by businesses that want to convey a sense of sophistication or luxury.
3. LED Neon Letter Signs
These signs have been a popular choice for businesses for decades. They’re made using LEDs and acrylic tubes bent to form letters or shapes. LED neon is a great option for businesses looking for that stunning neon look but don’t want neon’s huge energy bills!
4. Backlit Channel Letters
Backlit signs are a modern take on the classic channel sign. This type of sign is illuminated from behind, creating a bright and even glow around each letter. The sign is ideal for businesses that want to create a contemporary and professional image.
5. Open Face Channel Letters
Open face letters are a great option for businesses that want to create a bold and attention-grabbing look. This type of sign features letters or shapes that are open-faced, allowing the light to shine through. The result is a sign that it is bright, bold, and impossible to ignore.
6. Metal Letter Signs
These are durable and long-lasting options perfect for businesses that want to convey a sense of permanence. The signs are made from materials like aluminum or stainless steel and can be customized with a range of finishes, including brushed, polished, or painted.
7. Illuminated Logos
This is a great way to draw attention to your business’s logo. The sign combines illuminated channel letters with an illuminated logo. If you’re looking to spotlight your logo (and branding), this is a great sign. They’re effective, too, which is why McDonald’s displays them at over 40,000 stores worldwide!
8. Combo Custom Channel Letters
Combination signs combine two or more types of letter signs. For example, combination channel letter signage might feature halo-lit letters and open-face letters. The result is a sign that is unique and attention-grabbing.
Making the Most of Your Channel Letters
Channel letter signage is some of the most impactful you can find. That said, you need the right partner to make the most of your sign. Book a free consultation to discuss your needs with an experienced signage professional who understands your market and your priorities.
