Building signs are any signs a business affixes to their building exterior to convey information to customers and visitors. These types of signs can be safety signs, informational signs, marketing signs, or wayfinding signs and can be created using a variety of materials. Businesses can also choose to have these signs illuminated or not.
Building signs are important for many reasons. For one, they help mark your location, making your business easier to find. Additionally, they support brand awareness and marketing efforts and can improve the customer experience by providing helpful information and navigation. Since each business is unique, it’s important to choose signs that complement your brand.
Building signs can be made of a wide variety of materials including metal, vinyl, wood, and acrylic. The right material will depend on the type of sign, as well as the design. In many cases, a building sign is created using a combination of material types to deliver the best results.
The type of building signs available to you may depend on local bylaws or regulations. However, once you have that information sorted, there will still be plenty of sign options to choose from. Signs can be customized based on size, shape, colour, and material, ensuring that you’ll be able to find a sign type that suits your needs.
There are a few things to take into consideration when deciding on size. Your location and whether or not you want to be seen from a highway or tend to attract more foot traffic can influence a sign’s size. However, the higher the sign will be, the better the letters and symbols need to be to ensure top readability.
The time it takes to make a sign depends on the type of sign as well as the materials. The complexity of the design can play a factor too. At SSK Signs, we always do our best to work within customer timelines and keep communication open as we work together to complete the signs you need when you need them.
The good news is that there is an exterior building sign for every budget. However, the cost of a sign will depend on its size, material type, installation, and whether or not the sign will be illuminated. Remember, an exterior sign is an investment in your business’s success, so the expense is well worth it!
You should consider where you want the sign placed, what you want the sign to achieve, and how your new signage needs to complement any existing signage already in place. In addition, you may have regulations or bylaws you’ll have to abide by, and those definitely need to be taken into consideration before you purchase any signage.
SSK Signs produces durable signs using high-quality materials. We take care to design smart signs and then work with you to properly install your sign, which will also support durability. Working with a trusted sign company is a great first step in ensuring you invest in a durable sign.
For signs that use a light source, it will most commonly be fluorescent lighting or LED lights. LED lights are more popular as they are more cost-effective, durable, and last a long time. Signs can be lit internally using reverse-lit, forward-lit, or backlit lighting or externally, using ground lighting, top lighting, or recessed lighting.