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How Trailer Wraps Can Boost Your Brand’s Presence in New Locations

Using truck and trailer wraps to promote your Mississauga business and reinforce your brand is one of the most cost-effective ways to spend your marketing budget. So, why not put that strategy to work when you’ve expanded your business and need to reach new customers in new locations?

When you want to gain attention and make your new presence known, custom vehicle wraps will enable your brand to be prominently displayed 24 hours a day, 365 days a year, in every kind of weather. Using trailer advertising on the busy roads in your new targeted area means that your company brand will be seen by tens of thousands of people every day. What better way to make sure they know you’re ready to serve them!

Creating Truck and Trailer Wraps That Get Noticed

As mentioned, truck trailer wraps will advertise your business, day and night, rain or shine, every day of the year. However, that doesn’t mean that you can cover your trailer with just any kind of graphics and get good results. Since you’re introducing your brand to a new audience, it’s critical you make a good impression and send the right message about your business.

Effective trailer wraps need to be easy to read, well thought out, and align to support your overall brand awareness. Keep reading for top tips on how to make sure your custom vehicle wraps support your brand and help you draw in new customers.

  • Boost brand awareness by ensuring that your company logos and photographs are included, however, make sure you don’t over clutter the message. Since your trailer or truck advertising wraps will only be seen for just a few seconds, you need to really be clear on what information will best represent your brand and resonate with new audiences.
  • With truck trailer wraps, you’ll have a big surface to use so take advantage of that! Use large, high quality photographs of products or services as the overall basis of the graphic element for your design.
  • Even with the large space that comes with a trailer, keep your message short and to the point. An effective brand message should be four to six words or less and should be displayed using large text that is easy to read.
  • Your web address is as important as your phone number. Be sure to include both in a highly visible area.

Your trailer wraps should be consistent with all other advertising and has to include your brand elements. As you’re trying to build brand awareness in a new location, consistency will help make your brand memorable and easy to recall at a later date.

Choose SSK Signs for Custom Vehicle Wraps in Mississauga

If you’re looking to create vehicle wraps for your Toronto area business, contact SSK Signs. We’ll work with you to design and install your wraps, using only top quality materials and techniques to limit bubbling, peeling and fading. At SSK Signs, we can help you expand your marketing reach using trailer or truck advertising wraps in any size. In addition, we can help you with any other indoor and outdoor signage needs you may have to help you get the results you want. Call us today at 647 792 5716 to start maximizing your brand.

Posted in Trailer Wraps


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